Showing posts with label customers. Show all posts
Showing posts with label customers. Show all posts

Tuesday, August 11, 2015

The Drawing Board



Recently my husband and I decided to try our luck an outdoor venue.  Considering the price and the location, we felt it would be an excellent opportunity. This was not the case.  You would think I would know better, but I have been out of the game for a while, especially an outdoor event, I have forgotten a lot.   I made some critical mistakes.  Ones I will not repeat again.  Rookie mistakes.  And I am no rookie.

Number one - I let the price/length of the event cloud my judgement.  I was certain I could make my money back.  I didn't do my homework, ask enough or the right questions.

Number two- I did not check the weather forecast for the weekend.  It rained for better part of the first day.   I also broke my tent(another bad idea.  Never buy a tent on sale at Kmart). EZ Up are the way to go.   You do what you have to do.

Number three - I did not have the necessary outdoor equipment.  Chairs, weights(the wind did not die down until 3 pm), cover sheets, extra tarp, shower hooks, alternate setup.  I use to keep a bag with safety pins, small hammer, clips, rope, rubber bands, bricks, plastic.  This might seem a lot, but when you are outside anything can happen.

Number four - I did not do recon on the surrounding area.  Most advertising is done weeks in advance with poster, mailings, signs in strategic places. 

 
The next time I will not be caught off guard.  Never again.

Monday, October 22, 2012

Showing

This past Friday, I did a jewelry show at the UNI(University of Northern Iowa) Maucker Union.  Despite the table being small(6ft) and the price of the table, I enjoy this arena.  I meet a lot of people, some old customers, some new. I sit in an area where people have to pass me to get to other areas of the union.  The Maucker is a hang out for the college kids.  They meet, greet, and eat.   They also have on site bank and meeting rooms.  Perfect setup.   I did well.  I even have some orders I have to fill for new clients. Turned out to be a nice day.

Prior to this I had an uneasy feeling.  Maybe I was not prepared, or maybe I did not have enough merchandise.  I just wasn't feeling it.   Days before the show, I could not find my fliers, I lost my pliers and my thoughts was not on jewelry.  Nothing was coming to mind about what to make.  I had a block.  Adding insult to injury, my work schedule had changed and I would have to work until 8:00 the night before the show.    I had talked with one of my friends who changed her schedule,  she suggested I do the same.   It took me a while to go and talk with my lead teacher, but she gave me the OK to work another day.  

 My mind started churning and I felt that old familiar tingle.  Ideas was popping in my head and I started to think about jewelry again.  This was Tuesday afternoon.   Once I arrived home, I started getting things prepared, prepackaging.  I had planned to make jewelry all day Thursday.  Wednesday night, I packed my bags with bags, receipt books, jewelry stands and all my other "stuff".  I also had a fail safe.  I can cancel the show with one days notice without being charged. 

OK,  things did not go as planned.  I did not get started until 12:00 and I was up until 2:30 that morning, still making jewelry.  Some doubts started creeping up.  Do I have enough merchandise to cover the table,  my time and materials.  At this point I had no choice but to go ahead with the show. I couldn't cancel.   I finished making making jewelry and started to pack my jewelry for transport.   My merchandise looked pretty low.   You do what you gotta do.

If you don't know, there is a GOD.   While unpacking, some how I had packed a bag of earring necklaces and bracelets that I had made some time ago.  Thank you GOD.   My outlook felt better and better.   What started as apprehension, turned out to be a pretty good day.  As with all my shows, I take pictures.   

For some reason, I love making memory wire bracelets.

  My customers love it too
 




This piece I created after 12:00am.  

  I love orange for fall or summer.

I made the set with glass seed beads.






I had enough beads left over to make some very
 long, light weight and chic earrings. 
 You can see other merchandise on my table.

 Aren't the cute? 





Here is the complete set. 

 I love it.  I won't tell you if I sold it or not.  Next time.

I promise to make a set for one of the ladies who works there.   She wants a red necklace for her sister. 

These are all the red beads Ihave left.
  She wants different shades of red and silver.




The finished project on the next post.   See ya.